Presenters & Brands
George Driver is a beauty vlogger and is the Digital Beauty Editor at Elleuk.com.
When she’s not quizzing Jared Leto on his favourite perfume, Lily James on her fave boyfriend-proof lipstick and Kylie Jenner on her wig collection, road testing the best 90s brown lipsticks and taking the selfies to prove it, or interviewing industry pros backstage at fashion week for their secret tips and tricks to this season’s hottest hair and makeup looks for InStyle, George presents her weekly vlog Georgetown.
Covering everything from viral hair hacks and how to nail Instagram’s latest obsessions with candy cane eyeliner and kiss-proof lipstick, to celeb interviews with Poldark’s Heida Reed and makeup artist collab series with Benefit’s Lisa Potter-Dixon and the man behind Victoria’s Secret’s luscious locks, Anthony Turner, George is your go-to for beauty obsessives everywhere.
Calling her take on it ‘Beauty blogging without the bullshit’, George is a self-taught hair and makeup artist that’s all about showing women how to achieve the perfect matte lipstick without a 45 minute super complicated tutorial or taking yourself too seriously.
Since launching her channel in May 2016, Georgetown has acquired a massive online following across Youtube, Facebook and Instagram with over a million hits to date already. Self-styled, self-written and self-directed, George’s videos have gone down a storm with women who love fashion and beauty but want a genuine voice they can relate to.