London born and raised make-up artist Georgie Hamed started her career after completing a fashion & specialist make-up course at Greasepaint school in 1995, this was followed by working for the iconic Japanese make-up brand Shu Uemura alongside assisting renowned make-up artist Linda Cantello on prestigious fashion campaigns and runway shows in Paris, Milan & NYC.
Georgie soon progressed to working independently where her focus became fashion, music & celebrity; working on editorial, press and advertising shoots, building an impressive roster of celebrity clients; Georgie worked with names such as Cate Blanchett, Naomi Campbell & the late Amy Winehouse. Georgie naturally gravitated towards the music industry, the creative energy of musicians became an inspiration for her work as an artist. Alongside numerous music videos, press shoots and TV appearances Georgie has worked as a personal make-up artist for a number of artists/musicians and has travelled on 3 world tours.
In 2007 Georgie put her entrepreneurial skills to use and embarked on creating a beauty concept store, stemming from an obsession with skincare and the desire to educate ladies on the art of make-up application, Georgie and her team of experts provided private tuition to clients. Inspired by a decadent Victorian apothecary, set in London’s affluent village of Primrose Hill, Lost in Beauty stocked an extensive selection of niche and exclusive beauty brands, mixed with art & vintage. The boutique incorporated a ‘backstage dressing room’, the glamorous studio space provided specialist beauty services including nails, brows, hair & facials carried out by London’s leading beauty experts. Awarded the ‘UK’s Best Independent Beauty Boutique’ by The Telegraph Magazine, Lost in Beauty gained wide recognition and a celebrity following, regulars included Helena Bonham Carter, Florence Welch & Sadie Frost. The business terminated in 2013 when a multi-chain beauty company took control of her lease, allowing Georgie to fully return to her craft of make up artistry and an exciting move to LA …
Georgie has spent the last 4 years working between Los Angeles and London; her work has been very diverse, mixing commercials, film and print shoots alongside working as an international artist for Burberry Beauty on VIP’s and red carpet events, her focus remained in music working with artists such as Lana Del Rey, Sam Smith, Dua Lipa, Anne-Marie and Lily Allen.
Georgie doesn’t conform to beauty rules, instead she prefers to work organically using each individual face and personality as a canvas to create radiant, flawless beauty with a creative flair, her approach to make-up is both fresh and spontaneous producing a mix of classic and fun beauty looks.
Alexei Hay, Ali Peck, Alexandra Gavillet, Amanda Charchian, Ben Hassett, Ben Kelway, Ben Watts, Carter Smith, Cody Burridge, Danielle Levitt, David Vasiljevic, David Wooley, Dan Jackson, Dean Freeman, Derek Santini, Deidre O’Callaghan, Desmond Muckian, Donald Christie, Ed Sykes, Elaine Constantine, Eva Vermandel, Franck Sauvaire, Gemma Booth, Greg Sorensen, Guy Aroch, Hamish Brown, Ian Davies, James Dimmock, Jamie Morgan, Jill Beth Hannes, , James Jane McLeish, Jason Heatherington, Jeff Riedel, Jim Spellman, Joel Von Almon, John Midgley, John Spink, Julian Broad, Julian Marshall, Keith Henderson, Larry Dunstan, Martin Parr, Matthias Vriens, Manuela Pavesi, Mathew Donaldson, Neil Kirk, Nicole Nodland, Nigel Parry, Norman Watson, Paul Smith, Perou, Phil Knott, Randall Mesden, Richard Birch, Robert Maxwell, Roger Decker, Ruven Afanador, Simon Songhurst, Tim Richmond, Todd Barry, Tyrone Lebon, William Davies.
Arena, Arena Homme Plus, Biba, Commons and Sense, Clash, Dazed, Details, Elle, Esquire, Flaunt, Glamour, GQ, Hunger, Harvey Nichols, I-D, Interview, In Style, Jockey Slut, L’Uomo Vogue, Maxim Fashion, Mixt(E), Man About Town, NME, New York Times, Oyster, Push, Red Thread Journal, Sleaze, Tank, Tatler, Teen Vogue, The Fashion, Sunday Times Style, US Of America, Vanity Fair, Wallpaper, Wig, Wonderland, Q.
Aquascutum, Adidas, Ben Sherman, Boots 17, Big Star Jeans, BP, British Airways, Cerutti, Concorde, Equinox, Film Four, Guinness, H&M, Hugo Boss, ITV, Levis, Nike, Nokia, Oakley, Orange, Packard Bell, Paul Smith, Polaroid, Reuters, RAM, Rimmel, Sky, Sony Ericson, Summers Eve, Tag Heuer, T-Mobile, Toni & Guy, Trojan, Universal Films, Very.
Anne-Marie, Adwoah Aboah, Alma, Arcade Fire, Arctic Monkeys, All Saints, Atomic Kitten, Amy Winehouse, Bria Murphy, Badly Drawn Boy, Sir Ben Kingsley, Bob Hoskins, Cat Deely, Cate Blanchett, Catherine Tate, Charlie xcx, Daryl Hannah, David Gray, Delta Goodrem, Disclosure, Dua Lipa, Erin O Conner, Emilia Fox, Ewan McGregor, First Aid Kit, Faithless, Gina Gershon, Hayden Christensten, Heidi Klum, Hugh Grant, Hugh Masekela, Janet Montgomery, Jason Biggs, Jamelia, Jay Kay, Joely Richardson, Joseph Fiennes, Jonas Blue, Julie Adenuga, Julia Stiles, K.Flay, Kasabian, Lana Del Rey, Lily Allen, LionBabe, Marian Hill, Michael Buble, Minnie Driver, Mischa Barton, Naomi Campbell, Naomi Watts, Natasha McElhorne, Niall Horan, Nicole Scherzinger, Olly Alexander (Years & Years), Peaches, PrettyMuch, Rosie Huntington-Whitely, Razorlight (Johnny Borrell), Ray Winston, Rod Stewart, Rufus Wainright, Sam Smith, Saffron Burrows, Sam Taylor-Johnson, Sadie Frost, Sofia Coppola, Summer Phoenix, Suki Waterhouse, Steve Coogan, Thierry Henry, Theresa Wayman, Tom Ford, U2, Vince Staples, Will Young.